Month: March 2018

What Should I Post in April?

One of the most common questions we get asked is what type of content should I be posting? Whether it’s on Social Media or a Blog, joining in with larger conversations online can be a great way to keep your content interesting and engaging. Remember #’s are your friend if you want a two-way dialogue. […]

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Facebook and Cambridge Analytica – What’s it all about?

Cambridge Analytica Explained In summer 2014, an academic researcher working at Cambridge University called Aleksandr Kogan developed a personality-quiz app for Facebook, that was heavily influenced by a similar app made by the Psychometrics Centre he worked at. Approximately 270’000 users installed Kogan’s app to their facebook account – this gave Kogan access to data […]

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Our top 5 business podcasts

As Social Thinker, part of my job is to keep up to date with trends and updates which isn’t always easy when you have other things to be getting on with. That’s why I love listening to podcasts, you can stick them on in the background while you’re working, traveling, doing the dishes, everything! For […]

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An Update on Roo!

So, it seems a year has sailed by since my last blog update. Time flies when you’re flat out. It has been a busy year, I now have 2 new colleagues in Rachel and Julie, we have moved into our shiny new studio in Bank Street and the business has continued to grow and develop […]

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How often should I post online content?

‘How often should I post online content?’ is one of the most asked questions when it comes to creating an online strategy. Many new and small businesses fall into two categories; those who post sporadically or not at all and those who overpost. There’s a very fine middle ground when creating your online strategy to […]

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Meet Rachel

Hi I’m Rachel, I joined the YCD team in October and if you have a monthly package with us, you may have noticed that your monthly SEO reports now come from me. I look after search and optimisation here as well as working on website projects and support issues – “Web Guru” is our team […]

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Why It’s Important to #pressforprogress

Emerging from the labour movements in North America and Europe’s activities towards suffrage in the early twentieth century International Women’s Day is a little more than what it says on the tin! It’s not just “Yes women are great, let’s eat some cake” (although we never turn down cake here at Yellow Cherry), it is […]

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Meet Julie!

Hi I’m Julie, the latest member of the YCD team. Most of you won’t have met me yet but if you follow us on Social Media we might have had a chat without you knowing! I joined the team as the Social Media and Advertising executive, or as we like to put it the ‘Social […]

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