Summer Content – It’s Time to Mix Things up

  It’s that time of the month again where we give you a few suggestions on how to ramp up your Social Media. This month we’re doing things a little bit differently, instead of giving you a list of events that you could post about we’re going to go over some of the different types […]

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YouTube Marketing for Your Business

With approximately 400 million users, YouTube a crucial site to be uploading content to in order to send traffic to your business website.  YouTube attracts a high volume of traffic with audiences consuming content for an average of 40 minutes at a time.  YouTube is owned by Google so videos are ranked more highly on […]

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meet Louise!

Hey! I’m Louise and the new addition to the YCD team.  Fresh out of university after studying Media for four years in Edinburgh, I’ve joined YCD as their Marketing Assistant.  If you’ve phoned the studio recently, it’s likely to have been me.  I’ll be your first port of call for getting in contact with the […]

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Influencer Marketing – Not just for Kardashians

Whenever influencer marketing comes up in business conversations the general reaction is either; ‘whats that? or, ‘I don’t have millions to spend!’. Well, good news! It doesn’t have to be complicated or expensive, you just take a bit of time and research to find the right people for you. First of all, let’s talk about what […]

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May Social Media Round Up!

Can you believe it’s almost May already!? It’s certainly crept up on us. As usual, we want to give you a few pointers on whats happening around the world in the coming month that you can incorporate into your social strategy. Our list is only a guideline of broader events so you’ll want to do a bit […]

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Does my content need to be different on each platform?

In short, yes! What works on one platform won’t necessarily work on another, this goes for everything from the copy itself to hashtags to what image you use. Let’s look at 3 major platforms; Facebook, Instagram and Twitter to start off with and let say you’re trying to promote your range of artisanal tea bags, specifically […]

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