The buzz phrase in digital marketing has been “content is king” over the past few years, but we all know the only constant in our world is change. Content must create noise but also engage and convert. Below are subtle but effective tips for creating content to suit the way the modern world consumes information.read more
Mobile phones, the internet and technology in general have all advanced massively over the last couple of decades and they continue to do so. The advancement in technology has meant that anyone with a current mobile phone can search for products and services on their mobile whilst they are on the move. 2016 is going to be a year where mobile searches will again be on the increase, making it more and more important to ensure your website is mobile friendly and shows up when people search. Whether you have a specific simple mobile site designed or make your existing site mobile responsive. If you currently have a website and it isn’t friendly to mobile users then you are never going to expand your business to its full potential. Continue reading to find out 5 of the main reasons you need to invest in a mobile friendly website.read more
A business blog is one of the most cost-effective and easiest ways to promote your business. Done right, it can drive traffic to your website, increase your sales, establish you as an authority in your industry and also help you to reach new markets.
Write for your customers
Your blog is not for you. It’s for your customers, so write for them. Ideally, your blog should aim to either solve a problem for your customers or provide fresh insights into your industry.read more
Email marketing today is considered to be the most powerful techniques made available online for businesses today. If you have an announcement, event or campaign, kick it off with a darn good email.
Keeping this in mind giving below are the following email marketing techniques, and how they could be used keeping in touch with the existing and potential customers. Although most of the messages that we generally look at come from the major brands, the beauty of email marketing is that the powerful techniques could be used by the smallest business organizations without spending anything big.read more
Have a look at this infographic we stumbled on earlier. Whether your business is active on Facebook, Linked In or Twitter, myclever Agency has compiled best practices for every type of social post.
Discussing details from how to address people across different platforms to the best times to share your posts. Save it or print it, i guarantee your going to want to reference it later.read more
How are you directing people to your website?
Let me count the ways. Holler if you see one that doesn’t need its own distinct landing page:
Google Adwords or Social Advertising Campaigns
The latest update from Joomla offers over 400 improvements from improved user experience to bug fixes.
What’s new for Joomla! 3.6 users?
There are many features that benefit users as well as developers. The focus of this release seems geared towards usability, and is designed to speed up work flow with the inclusion of new drop-down menus and improved filters for viewing articles and modules.
As well as these helpful usability features, the update provides multiple bug fixes and fixes to security issues.
By now we all know that Google is in the habit of changing things up to “guide” the way businesses design and use their websites. Their latest effort – an algorithm aimed at promoting mobile-friendliness – was fearfully billed in advance by many as “Mobilegeddon,” or other similar warnings. And yet we’re all still here. Yes, some businesses have seen a noticeable drop in their display rankings on Google, but one might argue that was richly deserved.
Here’s the deal: Google’s sometimes heavy-handed efforts to control the search environment aside, does anyone really think mobile-friendly websites should NOT be rewarded? The majority of searchers are now using a mobile device to initiate their search. This is not news. Businesses that have ignored this trend thus far are flirting with a reputation for customer disservice.read more
The Lad Bible has said sorry to Wentworth Miller for an internet meme making fun of his weight gain.
“We want to say we’ve got this very, very wrong. Mental health is no joke or laughing matter,” it posted on Facebook.
“We certainly didn’t want to cause you pain by reminding you of such a low point in your life.”
Earlier, Miller said he had been the subject of jokes before but that this one “stands out from the rest”.
“In 2010, semi-retired from acting, I was keeping a low-profile for a number of reasons,” he explains to fans on Facebook.read more
The website of Scottish League Cup winners Ross County was accidentally deleted, causing problems with selling tickets. The Dingwall-based Scottish Premiership outfit uses web hosting firm 123-reg. The company, which hosts 1.7m sites in the UK, has said an error made during maintenance “effectively deleted” what was on some of its servers. David O’Connor, of Ross County, said the issue came amid the club’s build up to next Sunday’s game against Celtic.
The Staggies’ website went down on Saturday and was not restored until Tuesday afternoon. Mr O’Connor said: “Online is a crucial part of our ticket sales, selling merchandise and the website is where fans go to to reserve seats on buses and find match information.”read more